Buyer personas should be at the core of building your strategy. You can also use a platform like Versium, which helps you identify, understand and reach your target audience through data and artificial intelligence.
Versium’s end-to-end data technology platform expansion unlocks the full potential of data along every step of the journey
HubSpot outlines the best tools to use for email automation, naming Versium the best email automation software for visualizing and segmenting customers.
Versium’s Kevin Marcus weighs in on how to improve digital marketing and win more customers.
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