Learn how Versium REACH can improve the match rates of your paid social and display campaigns. NEXT LIVE DEMO: January 23rd at 10:30AM PST / 1:30PM EST

Conversion Rate

Tech Glossary

The proportion of people who see your messaging (on any platform), and who take the action the messaging is suggesting, such as purchasing something, subscribing to a service, or even just clicking a link in the ad. For example, if you send out 100 emails and get 5 new customers from it, your conversion rate would be 5%.

More Glossary Terms