Create Ideal B2B Target Audiences

Own, test, and optimize audiences - because B2B agencies need unique solutions to reach their clients' niche customer bases.

Versium REACH - Account Based Marketing

The Data that B2B Agencies Need.

In Audience-Form.

Unlimited B2B Audience Creation

Stop buying lists and start building & owning your B2B marketing audiences.

There is power in testing and iterating on every aspect of marketing campaigns – especially audiences. Versium REACH gives B2B agencies the opportunity to finally create, test, and optimize B2B target audiences for marketing campaigns, all in one tool. Versium’s powerful B2B2C identity graph enables B2B agencies to create audiences based on firmographics yet reach these audiences in social platforms based on their non-professional data. The coolest part? As a B2B agency, you OWN your audiences, so you can use your highest-performing audiences across all advertising platforms for a true omni-channel marketing approach.

Unlimited B2B Audience Creation


*Metrics are based on an average of several controlled match rate tests. Results may vary based on the quality, quantity, and format of input data.

It’s Not Magic, it’s B2B2C Data Layering

In general, people don’t use business email addresses on social media sites like Facebook, Twitter, and LinkedIn. Because of that, when targeting a custom list of B2B targets, marketers are experiencing match rates as low as 10%. With Versium REACH, you can increase your match rates by as much as 520%.

The need to reach B2B audiences across social media & display platforms becomes increasingly important for B2B agencies. The cost of purchasing B2B lists adds up – quick! Versium REACH gives B2B agencies the luxury of creating unlimited B2B audiences to test, optimize and use across ALL advertising platforms.

Hand-Picked Resources for B2B Agencies

The Truth About Custom Audiences

For years, B2B marketers have been using platforms like Facebook, LinkedIn, and Programmatic Display to build custom audiences for their targeting. Here’s the honest truth about those audiences.

Find All of Your Existing Customers with Facebook

We’ve helped B2B marketers improve the reach of their online campaigns by as much as 520%. Watch this 2-minute video to find out how easy it is and sign up for a free trial of Versium REACH.

The Key to Faster Conversions for B2B

B2B marketers, we know how hard it is to achieve a sufficient amount of “interactions” with your prospects to get them to trust your brand and take action. Read our blog to find out what it takes to overcome this obstacle.

Your Ultimate B2B Marketing Guide

B2B Marketers have to be savvier than ever to make an impact on today’s customers. Plan, pivot, and execute a successful B2B marketing strategy with our free guide.

Improving Your Match Rates With Facebook

Experiencing low match rates on Facebook? Learn how marketers can boost their match rates and find more of their ideal customers or prospects with a custom audience.

Enable True Omni-Channel Marketing for Your Clients

With Versium REACH, B2B agencies can own the audiences they create for their clients, enabling true omni-channel targeting. Use the same, high-performing audience across multiple advertising platforms and finally reach ideal customers everywhere they are online.

Ready to get started?

Find out for yourself how easy it is to get high-performing prospects and the data you need to reach them. No credit cards. No commitments.

See Versium REACH In Action