Data Enrichment
Enrich your Data for Deeper
Insights and Greater Impact
Business and Consumer Data Enrichment for sharper insights and smarter targeting.
B2B2C Data Enrichment
B2B2C Crosswalk Append
From business person to consumer profile — reach them where they actually are.
- Send a LinkedIn URL or name + city/state; get the full contact set back
- Unlock SMS, personal email, and direct mail from your existing B2B lists
- Runs in the Versium REACH Append workflow you already use — API, UI, and MCP
Consumer Data Enrichment
Contact Information
Supercharge your customer and prospect lists with additional consumer contact information:
- Multiple phone numbers, including mobile-only options
- Enhance your first-party data for improved REACH
- Increase the accuracy of your contact information
Demographics
Add valuable consumer demographic data to your existing lists.
- Gain insights into customer characteristics and behaviors
- Improve segmentation and personalization
- Enhance targeting for more effective marketing campaigns
Consumer Online Audience Append
Boost your online ad audience match rate by up to 3x.
- Add current and historical contact points to your lists
- Improve reach and effectiveness across popular
advertising platforms - Enhance cross-channel marketing capabilities
Increase in contact data records
0
%
Larger audience sizes for paid media
0
%
Lift in B2B engagement
0
x
Business Data Enrichment
Business Online Audience Append
Expand your B2B2C online ad REACH.
- Add B2B2C online contacts to your database
- Find new audiences across multiple online platforms
- Improve targeting for B2B digital marketing campaigns
Firmographic Append
Enhance your customer and lead contact lists with crucial business information.
- Add company size, industry, revenue, and other firmographic details
- Improve account-based marketing strategies
- Better understand your B2B customers and prospects
IP to Domain
Transform IP addresses into valuable business insights.
- Append associated domains to your list of IP addresses
- Gain firmographic information linked to those domains
- Enhance your understanding of website visitors and their companies
Consumer to Business (C2B)
Bridge the gap between consumer and business data.
- Provide consumer emails and names to receive corresponding business information
- Obtain business person details and firmographics
- Enhance B2B targeting using consumer data as a starting point