Marketing and Advertising
Maximize Marketing ROI with Data You Can Trust
Empower your team to make data-backed decisions, target high-value audiences, and drive stronger results with our cutting-edge tech.
PrecisionTargeting
Reach More Targets
Create Audiences for Outreach
Seamless Integration
Data Compliance PrecisionTargeting
Precision Targeting
Leverage our comprehensive data enrichment capabilities to:
- Enhance customer and account profiles with detailed firmographics and demographics
- Identify high-value prospects using advanced insights
- Improve audience segmentation for personalized campaigns
Reach More TargetsReach More Targets in More Places
Import your first-party data to:
- Enrich business contacts with consumer email addresses, for up to 5X improvement of online match rates
- Enable omnichannel marketing with pre-formatted file exports compatible with any advertising platform
- Append verified business email addresses from consumer email addresses to be used for direct email outreach
Create Audiences for OutreachCreate Fresh Audiences for Outreach
- Build targeted prospect lists using 80+ demographic and firmographic filters for deployment across direct mail, email, phone, digital, or omnichannel marketing campaigns
- Generate new audiences of key decision makers at target accounts and engage them through business email outreach or cross-channel digital campaigns
- Define custom customer personas using specific attribute combinations to generate precisely-targeted prospect lists that match your ideal buyer profiles
Seamless IntegrationSeamless Integration
Effortlessly incorporate Versium’s solutions into your existing tech stack:
- Compatible with major CRM and marketing automation platforms
- API access for custom integrations
- Streamlined data management across all your marketing tools
Data ComplianceData Compliance
Versium maintains strict compliance with all U.S. data privacy laws and regulations, including CCPA and emerging state-level privacy requirements, while implementing comprehensive data governance practices that protect consumer privacy without sacrificing marketing effectiveness.
Streamline Your Marketing Workflows with Integrated Data Solutions
PrecisionTargeting
Reach More TargetsCreate Audiences for outreachSeamless Integration
Consistent Data Compliance PrecisionTargeting
Precision Targeting
Leverage our comprehensive data enrichment capabilities to:- Enhance customer profiles with detailed firmographics
- Identify high-value prospects using advanced insights
- Improve audience segmentation for personalized campaigns
Reach More TargetsReach More Targets in More Places
Import your first-party data to:
- Enrich business contacts with consumer email addresses, for up to 5X improvement of online match rates
- Enable omnichannel marketing with pre-formatted file exports compatible with any advertising platform
- Enrich business email addresses for direct email outreach
Create Audiences for outreachCreate
Fresh Audiences for Outreach
- Enhance customer profiles with detailed firmographics
- Identify high-value prospects using advanced insights
- Improve audience segmentation for personalized campaigns
Seamless IntegrationSeamless Integration
Effortlessly incorporate Versium’s solutions into your existing tech stack:
- Compatible with major CRM and marketing automation platforms
- API access for custom integrations
- Streamlined data management across all your marketing tools
Consistent Data ComplianceConsistent Data Compliance
Stay ahead of regulatory requirements:
- Comply with U.S. data privacy laws, such as CCPA
- Maintain data integrity through relevant certifications
- Implement robust data governance practices
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Blog
Versium's Latest Blog Highlights
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AI’s Achilles’ Heel: Why Bad Data Breaks Artificial Intelligence (and How to Fix It)
Data is the fuel for AI, so when that data is poor in quality,…
How to Use Data Enrichment to Improve Your B2C Marketing Performance
Enriched data can help you make more insightful, data-informed decisions, improve contact rates and…